Every bookstore is the result of its clientele

One day I saw an interview of a celeb journalist and TV show presenter, a person I like very much, directing good shows and a pretty good interviewer herself. She was asked why TV was so full of trash. I saw her face changing, she was really upset, then answered something very surprising : TV broadcasts were so bad because “It’s what the audience wants!”.

She continued on this mode, telling something like “If people were watching operas, literature documentaries and great movie classics, all trash TV would broadcast in front of nobody, then would disappear for ever, then we would have great TV everywhere!”.

Her anger was noticeable, and that’s why I remembered it clearly. When smart people complain, you listen. Then, you wonder, right?

Because of course this all seems to be too good to be true, and it’s easy to counterattack. People watch trash TV because it’s prepared and broadcasted to them, etc.

 

So, there’s a balance here to find. After counterattack I have to admit that we all have a responsibility here, nonetheless. It’s like when I hear someone complaining about dense traffic… from a car. I have to answer to this person that he is a brick of it.

In some countries, if you are stuck into a traffic jam, you get a ticket! Which, in a way, is fair : you’re a part of it, it’s your fault!

OK, there’s a balance to find…

 

I work in a bookstore, and I’m confronted with this “structure”. The axiom could be :

“Every bookstore is the result of its clientele”.

You can be appalled, but it’s true. For a part, at least.

Yeah, there are other dials to watch. You need to have serious booksellers on board. And you often have to sell tons of “best sellers” on end displays… to be able to present entire tables of great books (your choice) in the store. Etc.

In a serious bookstore, all kind of books are bought then presented on tables and shelves. Employees, then, watch (weekly) closely the sales, then books are reordered. Never sold volumes (for months) are a bit dirty or torn, and therefore sent back to editors, and this is it : little by little, the customers, by the way they act and buy, model and form the store.

You just need a year or so to adjust, understand and change your store to adapt to your clientele. If you have an architecture school a street away, your architecture department will grow, you’ll have rare books, theory books and even anthropology books for the thinkers around. A visitor will pass and will be in a awe : “Oh wow, what a great architecture choice you have!”. Yessss it’s thanks to the bookstore employee, but mainly because he found the clientele, too. It’s a dance, a tango.

There’s a balance to find.

There’s a split of responsibilities in front of trash TV, in traffic jams, in poor supplied bookstores. Suppliers, of course, but audience too.

Do you meet this structure too, in your job, in your life? Don’t hesitate to comment, here.

 

We have an old idiom in France, about couples : “L’homme propose, la femme dispose”. It’s something like “the man proposes doings, the woman makes the choice” – I’m sorry for the translation, it’s almost impossible to do it, but you got me, right? Tango.

 

Thanks for reading!

(Really sorry for my English today. Have a nice day!)

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Refuse, Refute, Recuse : a game for conversation lovers…

This is a word game for seed lovers, conversation connoisseurs…

You’ll probably find this article vain, or useless. I offer it to word gold diggers only.

OK. Definitions :

  • To refute is to (or trying to) prove something is false or incorrect.
  • To recuse is an “act of intention” : it’s to affirm something is not true. It’s rejection, that’s all. It’s a “Nope”.

What I want to expose here is to remember that to refute is kind of serious. To recuse can be a game. You can recuse an idea, a statement… for fun. Or for the pleasure to examine the “other way”, the wrong one (why not) : just to see what can, could happen.

When I find a “smart quote”, I recuse it. I’m immediately searching for a way to say the contrary AND to show it’s true TOO.

A good conversationalist is a concept lover. Therefore, he or she is able to play that game. Pick an idea, recuse is. That’s all. Now you’re in front of an unknown territory.

Without music, life would be a mistake“, says Nietzsche. OK. But wait : NO!

The tool is : Find a person you want to play with, pick an idea which seems… obvious, and… recuse it! Say no! “Nope! It’s the contrary!”. Then, have fun. Talk about sex, love, art, war, business, everything anything. Have fun, and send me a kiss.

Bonne journée ! Have a nice day!

Jean-Pascal

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Instagram : hornsarahberlin

Ways of evolving

C’est très intéressant, l’idée du développement de l’enfant (see, you almost can read French!). Child development is interesting to study :

  • Physical growth
  • Motor
  • Cognitive/intellectual
  • Social-emotional
  • Language and communication

In fact, when you have a baby and you see his/her evolution, it’s really like you could notice the upgrades!

When we grow adult, there are phases when we develop too. Most of them are inevitable, linked to aging, divorce or bereavement. The loss puts you forward, to evolve.

But there are also more positive, inner development processes. Stages of life, meeting interesting personalities, love, new hobbies : we grow, even at 40, at 50, etc.

How to evolve? You can, like a tree :

  • Develop an aspect of yourself you already know, like growing a new branch on the tree.
  • Rotate, make a more complete change.
  • Invent a branch, or a root in the soil.
  • Displacement, like changing country.
  • Discover an atrophied part of you which needs care, a Face B.
  • Find your “big less“, find something you won’t do any more.

 

What does it mean? Can it be frightening? If you change too much, what about the system you live in (family)? What are the resistance to change (in you/outside)?

What will you do?

What are the verbs you need? Insist? Dare? Cut? Listen?

Thanks for reading!

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Mutation Process can’t be stopped

There are a few ways of changing. The development of a child is a good example.

As an adult, getting some maturity is a process. We change, we grow up. Cool!

There are other processes, though…

You can go to another territory. Imagine you change country : emigration. The change comes from outside, then… you change!

You can imitate a life, a person. Imitate something. You do “as if”. You’ll probably learn from that.

Identification is another thing. More linked to feelings. It’s deeper…

And this : mutation. Changes include another way of living. You are suddenly haunted by something, a way of living, a way of feeling. You’re enveloped. You mutate…

I’m sure you can’t stop this one. It’s new. You have new wings. Your eyes have changed. You’re not the same anymore, forever. You mutated. You’re another person, and you know more. You can’t, you won’t go back. Now you’re different.

If you move, if you imitate, you can go back to yourself. But the mutation process can’t be reversed.

It means many things : What will you do? What will happen? Tell me : what does it mean? How will this evolve? Can you do something? What example do you have? What did you learn?

Do you realize mutation is not only “growing”? It’s changing… in the deep.

How was it for you? What now?

 

Thanks for reading!

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Deterritorialization is a funny tool/dial to use!

Deterritorialization (game : try to say it) is a concept invented by Gilles Deleuze (a French philosopher) in the seventies.

Of course it’s just a “concept”, a little tool or a grid you can use to study anything which, you think, is concerned by it.

As you’re a thinker, it’s a game for you.

Deterritorialize yourself, it means you quit some habits, rules, sedentarity. You go out.

Maybe it’s simple : because you travel abroad! But maybe because your own territory is moving, changing, disappearing too.

A new love story is a double-deterritorialization : each one, meeting a new personality, is changing, has to adapt, dances, unfolds possibilities and wonders, has to watch the other one, who is changing too, in a similar way : interested, moved and fascinated. Deterritorialized…

The funny part is that each lover meets a moment when he or she goes visit the other one’s house or apartment. Another… territory. You are blissfully (I hope) lost on a REAL new territory.

Of course, a deterritorialization is also often a reterritorialization. You go back on your field (before you’re tempted again, because it’s enriching, right?), where you regroup, you find yourself back, and you also begin to THINK : because you are different now, enriched, you gained experience : your inner frontiers have moved, you learned, your inner reterritorialization shows you new inner boundaries, it’s a new you, a new territory you live in.

Of course, you can live a micro-deterritorialization when you explore something you really didn’t know before : learning a new language, a new instrument, meeting a new person. It’s like a deterritorialization in parenthesis, a short one : you plunge into something new then you go back to what you know.

Think : decisions to change, migration, tourism, economical transformations, political change, collaboration, curiosity, melting pot, interbreeding, exchange and switches. Apply the concept everywhere and see what you find!

You can also read this article about frontiers and movements.

Thanks for reading! Have a great day!

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Choose both, silly.

“You can choose courage or you can choose comfort, but you cannot choose both” can be, like many “quotes”, inspiring or deliciously stupid.

I choose comfort AND courage. I’m alive. I want to try paths. I consider I can explore different ways of life, different territories. I choose comfort, after I chose courage. I’m not single idea-ed or made of wood. Not a puppet. I invent my rules. I dance. I grow.

Well, you can do this exercise with any quote you find. Especially those talking about “Haha you can’t have both”. It’s bullsh*t. Choose both. A and B. In and Out. Both countries. Both. Balance. Movement. Bake 2 cakes!

Ecceity!

Thanks for reading. Have a great day!

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In French we call this “Enfoncer le clou” : Sink the nail. I already wrote this article. Bake Two Cakes. I know. Sorry 🙂

 

 

Fecundity of Limits

If you’re a creative person, you encountered the “Fecundity of Limits” concept, obviously. Fruition. I’d distinguish :

  1. the limits you choose yourself
  2. the limits given to you by someone in charge
  3. the limits you encounter while you’re building your stuff.

Choosing your own limits is such… a pleasure. It’s about preparing your work. Paint something with 3 colors only. Write a book in a month. Travel, but no more than 5 miles a day.

Limits coming as instructions can be a relief. Many actors talk about the freedom you have while you have to obey strict orders. It’s about unfolding inside a frame : perfect for certain personalities.

The limits you encounter are parts of the building process. Your technical shortfalls is a good example. You then move forward “within” your capacities – trying maybe to push them back. The budget can be a limit. You’ll discover the others while you work : It’s a stream, a current!

Tool : Choose, change them, ask someone for limits (as seeds), think about them while your create, and then… forget your feedback : you’re in the flow, a good one!

Thanks for reading! Work well! Travaillez bien !

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